Skip to main content

Audi Sport Gets a New Leader: Michael-Julius Renz

Following the announcement that current head of Audi Sport, Stephan Winkelmann is on his way to Bugatti at the beginning of next year, the Audi sub-brand was in need of new leadership. And they’ve found it in the form of Michael-Julius Renz.

Renz comes to Audi Sport from his previous position as president of the sales division in China and has been with the company for 20 odd years, now.

“With his international experience, Michael-Julius Renz will further drive the growth of Audi Sport worldwide,” said Rupert Stadler, Chairman of the Board at Audi, in a statement. “Under his leadership, we want to firmly establish the brand as a global player in the market.”

In his new role, Renz will be in charge of Audi’s most performance-oriented products and will continue down the path set by his predecessor of expanding the RS range.

His work at Audi Sport will officially begin on March 1, 2018. Winkelmann will, meanwhile, depart the company on January 1, headed for Bugatti.

Under his rule, Audi Sport changed its name from Quattro GmbH and began its current mission of producing more RS models, including more “international” models, which basically means more SUVs and fewer wagons.

“[Winkelmann] has positioned Audi Sport as an independent and forward-thinking brand, and has made a decisive impact in terms of setting the course for the future growth of the company,” said Stadler. “Michael-Julius Renz will inherit an excellent legacy.”

The post Audi Sport Gets a New Leader: Michael-Julius Renz appeared first on VWVortex.



from VWVortex http://ift.tt/2B31jpj
via IFTTT
Labels:

Comments

Post a Comment

Popular posts from this blog

2018 Lamborghini Aventador S Roadster Review

“Supercars just don’t excite me anymore.” These words, spoken to me over a month ago by another journalist, friend, and (so-called) enthusiast were echoing in my head for far too long, but they’ve finally been drowned out. Drowned out by the wail of a naturally aspirated 6.5-liter V12 engine mounted in the middle of the new Lamborghini Aventador S Roadster. My friend’s point is that back in the good old days, there was a crop of supercars that captured the imagination with amazing style, sounds, performance, and more. Today, it seems like everything is capable of supercar performance, with large luxury sedans outdoing some of the best and most dedicated teams of car nuts, while former pillars of automotive excellence are suddenly pumping out family-friendly SUVs. Beyond that, another league of supercars, dubbed hypercars have cropped up with hybrid gas-electric powertrains that make magical things happen quickly, but at the cost of the acoustic drama, visual flair, and engag...
Post a Comment
Read more

Project SportWagen: Going Stage 2 with APR

    When we last left you, the humble little SportWagen was fresh from the development process with our friends at AWE Tuning, sporting a new downpipe, exhaust and intake, allowing things to breathe a bit easier.  The car sounded great, but there was no getting around the fact that our wagon was still quite, well, slow.   While we realize that nothing we do to the Golf SportWagen at this point will make it a race car, we still felt compelled to do something .  To put it bluntly, we had a fever, and the only cure was more power. Flash forward a few hours, and we found ourselves at Waterfest, staring down APR’s palatial spread and the numerous tuned vehicles surrounding it.  Earlier in the year, APR had hinted to us that their 1.8 TSI files would be quite impressive, and based on what they were able to do with the 2.0 TSI found in the new GTI and our time in their Golf R, we knew it’d be worth the wait.  So with this in mind, we lined our G...
Post a Comment
Read more

Event Report: Southern Worthersee 2015

There’s been much ado about this year’s SoWo since this past Saturday night, when Instagram, Facebook and other Social Media channels exploded with images and commentary focusing on the event’s bad eggs.  But first, let’s chat a bit about the event itself. Our journey started early Thursday morning as part of the Orchid Euro/Coolwater cruise to the event.  What should have taken about 12-13 hours ended up taking much more, as we stopped to help any Volkswagen that needed our assistance.  And while the extended commute time wasn’t ideal, it proved to highlight the ‘no person left behind’ spirit of the Volkswagen community- arguably one of the scene’s best qualities. On Friday and Saturday, the town was flooded with enthusiasts, making this year’s event without a doubt the largest yet.  Attendees came from as far as California, Mexico City, and event a few straight from the original Wörthersee in Austria, and for most it was well worth the trip.  The quality o...
Post a Comment
Read more