Skip to main content

New Report Confirms Car Buyers are Exceptionally Boring People

Apparently the auto market is increasingly looking like an eight-bit grayscale, with the vast majority of new vehicles sold these days finished in a less-than-exciting quartet of colors.

That’s according to a report from paint supplier Axalta, which found that an astonishing 77 percent of cars, trucks and SUVs sold in 2016 were finished in white, silver, gray and black. If there ever was a barometer of just how boring car-buyers have become this is it.

White led the way at 37 percent of global sales, trailed by black at 18 percent. Gray and silver followed at 11 percent each. Worse still, 2016 marked the sixth consecutive year white was the No. 1 seller, which overtook silver in 2011. Line them all up and it’s like our parking lots are stuck in the movie Pleasantville. (If you understand this obscure reference then you will understand how sad the situation is.)

The picture is a slightly less bleak one in North America, with red (10 percent) and blue (eight percent) adding a splash of color to the mix, though white, black, gray and silver still led the way on the continent by a landslide.

There is, however, some reprieve on the horizon. Axalta says “colorful hues are tinting traditional neutral colors” to bring color back into vogue. Here’s to a slightly darker shade of burnt orange coming soon to a dealer near you.

this post first appeared on Auto Guide

The post New Report Confirms Car Buyers are Exceptionally Boring People appeared first on VWVortex.



from VWVortex http://ift.tt/2nbLloZ
via IFTTT
Labels:

Comments

Post a Comment

Popular posts from this blog

Review: Saying Goodbye to the CC V6

For all its size and its global reach, Volkswagen is still, in many ways, a deeply human company. There was, for instance, the Bugatti Veyron an ego project if ever there was one. Then the purchase of Ducati, a move most called folly. And then there was the Phaeton, the Volkswagen that most folks can’t afford. Not only were these moves all strange, I’m sure that they made VW’s accountants furious. None of them made good business sense, but they were all deeply interesting and they all are evidence of the heart that beats at the center of VW. Among these follies is the CC, a car that everyone agrees is rakishly handsome, but that no one really wanted to buy. The car couldn’t last, but the world is brighter for its having been in it. With the approach debut of the Arteon, it seems like a good time to look back on its sadly departing predecessor. The version I drove, because I live in Canada, is a V6 Wolfsburg Edition, which apparently isn’t available in the States. Nor is the V6, not as...
Post a Comment
Read more

Mitsubishi admits it lied about MPG ratings for all vehicles in Japan

Filed under: Government/Legal , Green , Mitsubishi , Fuel Efficiency , Japan Mitsubishi says its shady fuel-economy test practices may have been used on all vehicles it sells and has sold in Japan. Continue reading Mitsubishi admits it lied about MPG ratings for all vehicles in Japan Mitsubishi admits it lied about MPG ratings for all vehicles in Japan originally appeared on Autoblog on Wed, 11 May 2016 12:36:00 EDT. Please see our terms for use of feeds . Permalink  |  Email this  |  Comments from Autoblog Volkswagen http://ift.tt/21X3bHv
Post a Comment
Read more

More 3.0-Liter TDI Settlement Details Expected by January 31

Volkswagen and the TDI Plaintiff’s Steering Committee were in court today for another status conference following the agreement in principal reached earlier this week. Little new information was given at the conference held before Judge Charles Breyer today, but the court ordered the parties to develop a formal settlement agreement, class action notices, and a class notice plan by January 31, 2017. For now, though, owners still don’t know how much to expect in compensation. Elizabeth Cabraser, lead Counsel for the Plaintiff’s Steering Committee reaffirmed in a statement today that the compensation would be “substantial.” The potential cost to Volkswagen is widely reported to exceed $1 billion, though, with an additional $225 million going into an environmental trust to help offset excess emissions. Buy back offers are still only expected for the oldest 20,000 of the roughly 80,000 VW Group vehicles sold in America with the 3.0-liter TDI engine. Those vehicles are mostly SUVs, like ...
Post a Comment
Read more